Gyms & Martial Arts · Ads, AI and tracking

Gym marketing that fills classes and keeps members.

Meta and Google ads that bring in trial signups, follow-up that gets them through the door, and AI agents that keep members from quietly cancelling.

Animo Boxing & MMA adCase study
1,000+
Animo Boxing & MMA

Free trial signups in 14 months.

The problem

What holds gyms back.

Trials that never show

People sign up for a free class and forget. Without fast reminders, half your ad spend never walks in.

Members who drift

Attendance drops for weeks before someone cancels, and nobody notices in time.

Ads measured in clicks

Platforms report leads and clicks. You need to know which ads turned into paying members.

What we run

Built for gyms.

Ads, an AI fleet and CTRL Track, set up for how gyms actually win customers.

  1. 01
    Trial offers that convert

    Ads built around a first class people want to try, aimed at people close enough to train with you.

  2. 02
    Reminders until they show

    Texts and emails that get trial signups through the door.

  3. 03
    Retention and win-back

    AI agents flag slipping members and bring lapsed ones back.

  4. 04
    Tracked to the membership

    CTRL Track follows every trial from the ad to the membership it became.

Proof

Results for gyms.

All case studies

Results shown are real outcomes for specific clients. They are not typical or guaranteed. Your results depend on your offer, market, budget, and other factors.

Your first 30 days

What happens after the call.

Week 1: offer and tracking

We agree on the trial offer, set up tracking from ad to membership, and connect your booking and CRM.

Week 2: launch

Ads go live to people close enough to train with you, with reminders so trial signups show up.

Week 3: follow-up

Every trial gets follow-up after their first class, and the AI fleet starts watching for members who slip.

Week 4: first report

You see spend, trials, show rate and new members, and we move budget to what's working.

Read the full guideCustomer retention for service businesses: keep the customers you already wonCustomer retention for gyms, barbershops, salons, spas and clinics: how to measure churn and lifetime value, spot slipping customers and run win-back campaigns.
FAQ

Straight answers.

How do you get more gym members from ads?

Lead with a free or low-cost first class, show it to people who live close enough to train, and follow up fast so trial signups actually show. Then track which ads produce paying members, not just signups.

Do you work with boxing, MMA and martial arts gyms?

Yes. Animo Boxing & MMA is a client: over 1,000 free trial signups in 14 months.

Can you help with member retention?

Yes. Our AI fleet flags members who stop showing up and drafts check-ins and win-back messages for your team to approve.

How fast will we see trial signups?

First leads usually arrive within 14 days, and our guarantee is 10 qualified leads in your first 30 days.

Ready to grow? Let's talk.

Book a free 45-minute strategy call. We'll look at what you're running and show you what we'd change first.

Book Your Strategy Call